#夏季达沃斯2026#【对跨国公司来说,中国仍只是销售市场吗?】在麦肯锡大中华区主席倪以理看来,跨国企业正经历从“来中国卖产品”到“来中国找灵感”的转变。越来越多企业来到中国,不只是为了14亿人口的广阔市场,更是为了感受创新活力、汲取发展经验,并从中国的创新生态和技术进步中寻找自身转型升级的新动力。
Joe Ngai, chairman of McKinsey Greater China, believes that multinationals are moving from “selling in China” to “learning from China.” Beyond market access, companies are increasingly coming to China for innovation, inspiration and insights that can help drive their own transformation and future growth. http://t.cn/AXSlipd4
